Brief
I love a good whiskey and thought it would be fun to start a club for the whiskey connoisseurs hiding in all of us. Whiskey has a vast and interesting history from the early 12th century, monastic distillers in Ireland to the American Revolution where it was highly sought after an even used as currency. The idea for the identity was based off of the mysticism of secret society’s like the Illuminati and Freemasons, that can often be attributed depicting the Eye of Providence or “all-seeing eye” in their symbolism. Part of being a cask member is not only to be “enlightened” by tasting various whiskeys, but also learning about the rich history and the process into making it. Casks members that are sworn in are provided with a membership card, a fieldbook to take notes, and of course, no membership would be complete without a cool t-shirt.
Membership cards
T-shirt logo detail
Member t-shirt
Membership buttons
Whiskey fieldbook cover
Whiskey fieldbook opening spread
Whiskey fieldbook - history of whiskey
Whiskey fieldbook - tasting notes